Produce more natural and being more environmentally friendly makes good sense. Indeed, this involves a more laborious and rigorous preparation both in terms of selection of ingredients and in terms of conservation of finished products and this is what drives us since the creation of L’ODAÏTÈS.
With this article, we wanted to share with you the entire process from manufacturing to packaging because we believe it is fundamental that you can know step by step what makes up the care you apply to your skin.
What are natural cosmetics?
To date, the regulations are as follows: the Natural label imposes a minimum content of at least 95% of natural ingredients and of natural origin in your cosmetic product.
For our part, we guarantee you a content of at least 97% natural ingredients. Both the active substances in our care and all the other excipients are carefully selected, not only on the basis of their naturalness but also on the basis of their freshness and quality. Of course, it is important to formulate with a natural substance, but it is much more interesting and much more beneficial for the skin to formulate with natural substances still enjoying all their biological richness - such as for example a virgin oil versus a refined oil - all the nuance is there and this is where our raison d'être lies!
Our treatments belonged to our grandmothers apothecaries who made them, experimented, attested and transmitted each in turn. They have thus spanned centuries and the very fact that they have endured over time demonstrates the merits and effectiveness of their composition.
A natural cosmetic begins with the selection of its ingredients
At L’ODAÏTÈS, guaranteeing the quality of active substances was first and foremost a matter of know-how among the women of our lineage. Rich in this experience, we have also made it a matter of expertise. Our chemist sister is in charge of sourcing drastic raw materials such as virgin prickly pear seed oils, apricot kernels, jojoba seeds, desert date seeds, or fresh aloe juice vera, date pulp, steam-distilled floral waters, hyaluronic acid from bio-fermentation, fine powder of olive leaves, etc. light through their freshness that we have perfectly managed to preserve throughout the supply, manufacturing and packaging cycle.
Our flagship active, cold-extracted date pulp, has been the subject of an even more rigorous selection because it is a 360 ° active, i.e. covering all the skin's needs: hydration, renewal, repair, firming and revitalization.
Very early on, we learned the importance of the terroir to supply us, the one that offers the adequate microclimate to obtain the best quality. To this subject,,we makes you a little secret about Neroli, the essential oil of the bitter orange blossom - bitter orange - we found it in the Cap Bon region, an extremely fertile region once spotted by the Phoenicians for the mildness of its climate.
Our approach to naturalness is focused on preserving the integrity of the substance
We have been able to experiment and see that the use of these active substances in their original form is the guarantee of effectiveness. Our challenge therefore consisted in developing extraction techniques to preserve this freshness and to keep intact the biological richness of the substance.
Cold pressing, bio-fermentation, distillation, etc… are some of the techniques we have used to achieve our botanical biomimetic active ingredients. These assets therefore have a chemical and biological relationship with our skin which allows optimal absorption of their active molecules in the deep layers of our epidermis.
The effectiveness of our care is witness to this biomimetic action with, for example, for our cream an in vitro test demonstrating a decrease in cellular oxidation of 64%! If the biomimicry interests you, we have written a whole article about it https://www.lodaites.com/blogs/news/le-biomimetisme-une-parente-biologique-bienfaisante
The mastery of the stabilization of virgin vegetable oils is also part of our strengths. Of course, it is extremely trickier to formulate with virgin vegetable oil than with refined oil. Unlike a refined oil, a virgin oil is "alive" because it still has all its richness in Omega 3,6 and 9, in vitamin E, in beta-carotenes. We explain all this in detail in the article https://www.lodaites.com/blogs/news/huiles-vierges-vs-huiles-raffinees to avoid overloading this article.
As you have understood, here too you will find in our treatments the pure fresh juice of Aloe vera cold pressed, and not a powder diluted in water, which will fully preserve the hydrating, anti-inflammatory, antioxidant, healing and restorative action of aloe vera.
For us, creating a natural cosmetic is an approach that goes beyond formulation
Respect for living things is part of our DNA. We have discarded all plastic film and instructions for our care. All the information and usage tips you will need are available on our website.
Each packaging has been the subject of an in-depth analysis to choose the most ecological bottle that ensures the best protection of the formula. For our repairing serum, Elixir Bonheur, we preserve the freshness and the preciousness of its fabulous virgin vegetable oils by an air vacuum of the bottle thanks to the injection of an inert gas just after filling.
When we had to find spatulas for the use of our exfoliant, it seemed obvious to us to support women artisans who provided us with magnificent spatulas in noble olive wood. These accessories are ecological, reusable and perfectly clean.
It is our sister pharmacist who takes care of the vacuum manufacturing of our care for ensure maximum protection of the profits of their assets. We have complete and perfect control of the whole chain; from the selection of ingredients to the packaging of our treatments, including the formulation of our blends, which is also done internally by our teams. Nothing escapes us !
As is obvious, our treatments are exempt from all unwanted or harmful ingredients for ecological or health reasons such as parabens, phenoxyethanol, PEGs, mineral oils or waxes, phthalates, polymers, dyes, silicones, plant ingredients from GMO cultivation or any other substance that does not respect the health of the skin.
We have particularly refined the choice of our emulsifiers and surfactants. So beyond their naturalness, they make it possible to preserve the hydrolipidic film and the cutaneous pH of your skin, unlike conventional surfactants.
Our reason for being is to offer you cosmetic care botanicals made in France, healthy and effective, hoping that you will have as much pleasure in using them as we had in making them.