These grandmothers inspiring sensory brands...

How many times, when you were little, did you admire your grandmother? Its learned mixtures, its fabulous methods and reassuring words: she always knew how! 

She herself kept her secrets from her mother, who kept them from hers... Passed down from generation to generation, these family secrets can be traced back to centuries. Grandma's recipes have stood the test of time demonstrated their effectiveness on many occasions. Whether to soothe a restless night, moisturize a skin or distill a flower, there is a grandmother's secret for every preparation 

Grandmothers are the founding foundation of an existence, true living memories. They fascinate us. They are the link that unites all generations to transmit an art, an experience, a passion, a knowledge-doe or again, as in our case, for the sake of beautiful materials and for love of work well doneit. On the occasion of Grandmothers Day, we wanted to share with you our testimony for this beautiful transmission too other testimonials, of creators pretty brands, in the legacy of a passion.  

 

L’ODAÏTÈS, a legacy of the art of cosmetic care  

 

Our grandmother's passion for botanical care 

The bond, very strong to our grandmother, was nurtured since our very early childhood by the intense and moving moments spent together. We have ALso adored all his little ones confidences on the art of choose the plants, process their extracts and mix assets to concoct the best anointing. She got them herself from her grandmother: these are knowledge and techniques that have stood the test of time thus proving their efficiency. We have an intact memory of his love for beautiful materials with the whole mornings spent understanding the reason for choosing such and such a variety of plants or such terroir, from mornings to to collect and then sort the flowers orange, geranium or even our rose garden, without forgetting the mornings to instill in us the art of a job well done, mastery distillation in the still or the preparation of balms. We have learned to recognize the “real” material, the real time to complete each step. The temperature, the water, the quantity... With our grandmother, nothing was left to chance: each step demande rigor and total concentration under his watchful eye.  

Impregnated with this rich experience, it is only natural that our sister Alya was passionate aboute by pharmacy and founded her own laboratory while our sister Sofia devoted herself to chemistry. From there, to create L’ODAÏTÈS, all that was left wasa not ... that we have crossed all three together thanks to our connivance and this attachment for art care and love for beautiful materials. It is undoubtedly this love for beautiful materials which is, moreover, the founding base of the history of our treatments, our brand and also its name: DAÏTÈS is none other than the god inventor of feasts, enough to offer a meal sumptuous, excellent and abundant for the skin!  

 

Our grandmother’s requirement for quality of vegetable substance

Love for beautiful materials! We adopted it and it naturally leads us to formulating with key active ingredients noble and therefore from a preserved method of extractionant all the biological richness of this active ingredient and its plant substance. It is this plant substance that we want to honor in each of our treatments so that it to offer the best of herself and thus allow our skin an optimal absorption by the skin thanks to biomimicry. An art that our chemist sister deploys on a daily basis in the selection of these raw materials whether it be to select our precious cold-pressed virgin oils, or the variety of cold-extracted date nectar or the terroir of’Aloe vera for our fresh juice, etc...

Light and radiance of the skin, our fondest memory of her 

His keen eyes and sound face beaming up these his last days. This is where we understood how fundamental light is in the beauty of a face, a radiant face transports you and touches you, beauty is there!  

The passionate heritage of other know-how 

 

Edid we want to share other beautiful stories of transmitting a passion in completely different areas but always in the sensory universe. 

Speedwell, textile designer is the creator of Bianka Leone, marched textiles and d’Decorative objectsnot. She tells us about the wonderful and refined world of her grandmother, her main source of inspiration. 

Maïlys and Jehanne are two sisters who created delicious beneficial infusions under the brand Anteadote. They entrust us the role of their grandmother in this entrepreneurial adventure. 

Christine, heiress the know-how of his grandmother and his mother, to su mingle their know-how and their intimate knowledge of vine and olive tree to create both wines and olive oils exceptional Chateau Virant. 

What was your grandmother's role in your journey? 

Speedwell : My grandmother was a poetic hunter, it was she who sparked my creativity. She had a taste for beautiful things, beautiful objects and beautiful materials; passionate about nature, flowers, birds, she remains an inexhaustible source of inspiration for me which marks my creative work, based on a plant universe. 

Maïlys and Jehanne : Our grandmother, who lives in the Alps, has always been very sensitive to the benefits of plants. Eshe sent us, dsince our childhood, this sensitivity… so much so that Jehanne has become a Doctor of Pharmacy specializing in Herbalism and Phytotherapy!  

Christine: She was inspiring, she was a woman who never complained and who despite her workload remained lively, dynamic and present. A rock and roll and chameleon granny who knew how to juggle between working in the fields and keeping her house, between her backward-looking vision of daily life and very current reflections, between the submission of the women of her time and a very feminist attitude. 

What do you think is the most important value that she passed on to you? 

Speedwell : She gave me the gift of knowing how to be amazed by the world around us, to observe and always remain open: even the smallest details of everyday life can become a spark for creation. 

Maïlys and Jehanne : Respect for nature, which has transformed for us into a real ecological commitment, both in our daily life and in the brand that we have created.  

Christine: “Dynamism and simplicity. With simplicity and with a smile, anything can be said. Franchise is also a value she passed on to me. And today, I use these values in my privacy and in my professional life." 

What do you think is the most important value that she passed on to you? 

Speedwell : She gave me the gift of knowing how to be amazed by the world around us, to observe and always remain open: even the smallest details of everyday life can become a spark for creation. 

Maïlys and Jehanne : Respect for nature, which has transformed for us into a real ecological commitment, both in our daily life and in the brand that we have created.  

Christine: “Dynamism and simplicity. With simplicity and with a smile, anything can be said. Franchise is also a value she passed on to me. And today, I use these values in my privacy and in my professional life." 

What is your fondest memory with her? 

Speedwell : I spent hours rummaging with her in her cupboards and drawers which were overflowing with small objects unearthed over time, lace, buttons, fabrics or hats; it was magical, a real treasure hunt! 

I still treasure all these treasures today, these "charms" that she sometimes gave me, these memories that she has transmitted. 

Maïlys and Jehanne  : All the beautiful places she made us discover across the Alps! She has a gift for getting off the beaten track and taking the small roads to make you discover places to cut the breath. 

Christine: The family meals she orchestrated "drum beating » ! She wanted to please everyone. Until the age of 92, she enchanted me with her liveliness, she delighted me. Thank you Granny!! 

 

And finally if you are looking well, is-what each of us would not have inherited in one way or another of tastes, inclinations or aptitudes for a trade, an art or any other occupation? So what if you pay tribute to your grandmother on the occasion of her birthday and why not offer her a moment of sharing and complicity around an herbal tea of orange blossom buds in the sensory atmosphere of a beautiful candle.